Cebu Pacific on rehiring mode as travel appetite returns

MANILA, Philippines — Budget carrier Cebu Pacific is eyeing to increase its workforce to 4,000 by early next year, bringing the headcount back to the period before the pandemic forced it to lay off workers and ground thousands of flights.

Lance Gokongwei, Cebu Air Inc. president and CEO, said they would prioritize rehiring those who were let go in the early part of the pandemic. These include pilots, cabin crew, and customer service staff.

Cebu Air is the operator of the budget carrier.

“We’re calling a lot of our people back,” Gokongwei said on the sidelines of a media briefing on Wednesday. “We made a commitment to our people we would prioritize them when business came b…

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